About Project

A chilling presence, a legendary sip.

When two of pop culture's most iconic brands share the same universe, every detail of the execution must reinforce the grandeur of that meeting. For the Coca-Cola × Star Wars campaign, we developed a FOOH film that combines live-action production and VFX to transform an urban intervention into a cinematic experience.

[Details]

Client
Coca-Cola
Agency
Hogarth Mexico
Type
FOOH, VFX, Film
Year
2025
Category
Brand experience, Advertising, FOOH
0:00 / 0:00
100%

 We handled the project's creative development ranging from concepts, narrative, storyboards, animatics, and pre-visualization to the creation of visual effects integrating 3D simulations, compositing, and CGI with footage shot on location in Colombia. The result is a piece designed to extend the campaign beyond physical space and conventional media, using entertainment as a language to create a shareable experience capable of bringing two cultural worlds together with the visual impact that a collaboration of this scale demands.

Storyboard

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